Skip navigation


  • DSpace logo
  • Home
  • Collections
  • Researcher Profile
  • Explore by
    • Researcher Profile
  • VGU library
  • Help
  • User Guide
  • Sign on to:
    • My DSpace
    • Receive email
      updates
    • Edit Account details

VGU RESEARCH REPOSITORY


Please use this identifier to cite or link to this item: https://epub.vgu.edu.vn/handle/dlibvgu/1181
Title: The impact of fintech on customer statisfaction in the banking industry: a qualitative study on the impact of a new customer trend in the Vietnamese market
Authors: Tran Thi Diem Quynh 
Keywords: Customer satisfaction;Banking industry;Vietnamese market
Issue Date: 2021
Publisher: Vietnamese-German University
Abstract: 
Retail banking is a commercial service whose market standing is dependent on high-quality financial services; consequently, a life-long and growing customer base is secured. In order to achieve such a goal, banks have to constantly seek and adopt cutting-edge technology to their value chain. To respond to this industrial trend, in recent years, some of the Vietnamese banks have initiated and invested in digital banking, also known as fintech, elevating their technological systems to provide their clients exceptional banking experience service. Practice, fortunately, differentiates themselves from current incumbents in the market as well as new market entries into Vietnamese market. Although incorporation of fintech into the banking system has become the market norm in developed countries, such innovation has become crucial to Vietnamese banking industry in recent years, especially in 2020 since the pandemic requires social distance and the absence of physical money transaction to prevent the spread of the virus. Focuses of this paper are, firstly, to identify pivotal impacts of Fintech on customer satisfaction in Vietnamese financial institutions and secondly, to analyze the future outlook of Fintech in the same context
URI(1): http://epub.vgu.edu.vn/handle/dlibvgu/1181
Rights: Attribution-NonCommercial 4.0 International
Appears in Collections:Finance & Accounting (FA)

Files in This Item:
File SizeFormat Existing users please Login
The impact of fintech on customer statisfaction in the banking industry a qualitative study on the impact of a new customer trend in the Vietnamese market.pdf1.08 MBAdobe PDF
Show full item record

Page view(s)

206
checked on Oct 16, 2025

Download(s)

125
checked on Oct 16, 2025

Google ScholarTM

Check


This item is licensed under a Creative Commons License Creative Commons

© Copyright 2020 by Vietnamese - German University Library.
Add: Ring road 4, Quarter 4, Thoi Hoa Ward, Ben Cat City, Binh Duong Province
Tel.:(0274) 222 0990. Ext.: 70206