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VGU RESEARCH REPOSITORY


Nguyen Trung Thanh

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Full Name
Nguyen Trung Thanh
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Publications
(Others)

Author

  • 1 Nguyen Trung Thanh

Subject

  • 1 Automobiles industry
  • 1 Brand image
  • 1 Brand loyalty
  • 1 Brand personality

Date issued

  • 1 2010 - 2019


Results 1-1 of 1 (Search time: 0.016 seconds).

Issue DateTitleAuthor(s)
12017The effect of brand personality and brand image on brand loyalty: the case study of automobiles industry VietnamNguyen Trung Thanh 

 

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