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VGU RESEARCH REPOSITORY


Please use this identifier to cite or link to this item: https://epub.vgu.edu.vn/handle/dlibvgu/1988
DC FieldValueLanguage
dc.contributor.authorNguyen Bao Tranen_US
dc.date.accessioned2025-03-03T03:59:31Z-
dc.date.available2025-03-03T03:59:31Z-
dc.date.issued2024-
dc.identifier.urihttps://epub.vgu.edu.vn/handle/dlibvgu/1988-
dc.description.abstractThis thesis aims to analyze the concept of minimalist fashion in the Vietnamese market, with a particular emphasis on consumer behavior, Vietnamese clothing purchasing patterns, key factors to consider in clothing purchases, the perception and awareness of Vietnamese consumers towards minimalist fashion, and prospects for future trends and forecasts. Developing a comprehensive understanding of the complexities of minimalist fashion in Vietnam, a country renowned for its impressive economic growth and dynamic fashion preferences, is essential for firms to effectively respond to shifting consumer expectations and capture a greater market share.en_US
dc.language.isoenen_US
dc.rightsAttribution-NonCommercial 4.0 International*
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0/*
dc.subjectMinimalist fashionen_US
dc.subjectConsumer behavioren_US
dc.subjectBrand awarenessen_US
dc.titleMinimalist fashion brands in Vietnam fashion industryen_US
dc.typeThesisen_US
item.fulltextWith Fulltext-
item.grantfulltextrestricted-
item.languageiso639-1other-
Appears in Collections:Finance & Accounting (FA)
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