VGU RESEARCH REPOSITORY
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Title: | Analysis of key factors affecting service innovation activities of architecture engineering construction (AEC) companies in HCMC, Vietnam | Authors: | Hoang Thanh Tuan | Keywords: | Service innovation;Architecture engineering construction (AEC) | Issue Date: | 2014 | Publisher: | Vietnamese-German University | Abstract: | The research aims to identify the key factors and their impacts on service innovation activities of the AEC companies in HCMC in Vietnam. A theoretical model indicating the relationship of the factors and service innovation activities is developed. The empirical study is conducted by both qualitative and quantitative research methods with regards to 200 responses in 20 companies in the AEC industry of HCMC, Vietnam. The qualitative research is progressed to find out some key factors, constructs and variables based on the literature review of the research and expert’s opinions while the objective of quantitative research is to test hypothesis. Firstly, the first research question RQ1 “What factors affect service innovation activities in the AEC companies in HCMC in Vietnam?” is answered initially with 6 factors but the Exploratory Factor Analysis indicates 4 crucial components in this research model including component 1 “Technology”, component 2 (New Service Concept & Service Delivery System) as “Service development”, component 3 (Company Culture & Resource Allocation) as “Internal stimulus” and component 4 “Cooperation of Customer”. Secondly, regarding the second research question RQ2 “How is the impact of key factors on service innovation activities of the AEC companies in HCMC in Vietnam?”, the results of hypothesis testing give evidence for the theoretical model of service innovation activities with the single an multi-regression analyses. The hypothesis testing shows that 4 components positively relates to service innovation activities in the AEC companies in HCMC and “Internal stimulus” has the closest relationship to service innovation activities while “Service development” and “Co-operation of Customer” need to be improved more than “Technology”. Thirdly, the author also makes some recommendations to the AEC companies in HCMC which should improve their current characteristics, exploit entirely the competitive advantages, and decrease the disadvantages. Furthermore, these companies should focus significantly on improving the business goals and strategies; providing more opportunities for customers as co-producers; applying the construction technology trends worldwide; building up the company culture and enhancing flexible resources allocation. Finally, some limitations of the research are discussed and future research directions are suggested. |
URI(1): | http://epub.vgu.edu.vn/handle/dlibvgu/874 |
Appears in Collections: | MBA |
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